Novel Coffee & Tea Series

CHALATTE COFFEE leverages core technologies including FD freeze-dried concentration, -35℃ aerospace-grade freeze-drying lock-fresh technology, and supercritical cold extraction lock-fresh technology to build a diversified matrix of healthy beverages covering instant coffee, milk tea, concentrated coffee liquid, and meal replacement drinks. It is the pioneer brand of direct-drink pouch instant coffee.
 
Focusing on the value proposition of "health + convenience + scenario expansion", the brand's entire product line features a clean-label formula of zero sucrose, zero fat, zero additives, and zero trans fatty acids, addressing consumers' concerns over product ingredients. The direct-drink pouches are made of food-grade LDPE material that can withstand temperatures up to 100℃, enabling 3-second instant dissolution compatible with both hot and cold water. This makes the products suitable for all scenarios including indoor leisure, outdoor activities, office work, and fitness sessions. The product range selects 100% Arabica freeze-dried coffee, high-quality milk powder, and protein powder as key raw materials, and incorporates natural ingredients such as tea leaves and fruit & flower freeze-dried powder. It covers a variety of signature SKUs including Fruit C Americano, Green Slim Black Coffee, pure leaf fresh milk tea, freshly extracted concentrated coffee liquid, premium coffee beans/ drip coffee bags, superfood powder coffee companions, and oriental luxury meal replacement drinks. The raw materials have earned the IIAC International Gold Award for Coffee Beans. With its differentiated positioning and cost-effective advantages, the brand not only meets the public's demand for healthy beverages but also drives a new-generation upgrade of the coffee consumption experience.